The guessing game is over: booze bottles are getting nutrition labels

The guessing game is over. Pretty soon, you will no longer have to estimate how many calories you consume when drinking your favorite beer, cosmo or glass of wine . Diageo, a massive alcohol manufacturer, just announced it’s global commitment to voluntarily provide nutritional facts to its:

  • Spirits: Smirnoff, Captain Morgan, Ketel One, Johnnie Walker, Bailey’s, Tanqueray, etc
  • Wines: Blossom Hill and Chalone
  • Beers: Guinness, Harp Lager and Red Stripe
Hooray! Now, all you’ll have to do is remember how many drinks you have to assess what it will do to your waistline. The nutritional information will feature calories, carbs, protein, fat, and alcohol by volume, all based on standard servings sizes:
  • Spirits: one 1.5 fluid-ounce shot
  • Wine: 5 fluid ounces
  • Beer: 12 fluid ounces

Realistically, people over serve themselves or your bartender may have a heavy hand, so the actual nutritional facts may vary.

Apparently, Diageo has been trying to stick nutritional facts on their bottles for years. They even published nutritional information online. The Alcohol and Tobacco Tax and Trade Bureau needs to approve every single label for every single flavor of every single brand. Therefore, it might be a while until the transition is complete.

Until then, use this handy chart provided my Cosmopolitan to estimate the number of calories per serving in an alcoholic drink.



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